Cheddar
Cheddar the Cow
Team: Cheese & Pasture All-Stars
Position: Mascot
Height: 4 ft 6 in
Weight: 450 lbs
Hometown: Green Meadows, Wisconsin
Biography
Welcome to the whimsical world of Cheese & Pasture, where Cheddar the Cow reigns as the playful mascot, forever dodging his friendly foe, Dave the Cheese Grader. Born under the wide skies of Green Meadows, Wisconsin, Cheddar is not just a mascot; he's a master of hide-and-seek, always on the move to outwit Dave.
Dave, with his ever-vigilant eye and trusty cheese grader, is on a perpetual mission to ensure that every piece of cheese meets the highest standards — and that includes keeping a close watch on Cheddar. The two share a unique dynamic; though adversaries in their playful game, they both aim to bring the highest quality and joy to Cheese & Pasture's offerings.
Much like the beloved Elf on the Shelf, Cheddar brings a unique twist to the tradition. Instead of watching over children, he weaves through racks of cheeses and clothing displays, always a step ahead of Dave. This daily game of hide-and-seek becomes a story that customers love to follow, adding an extra layer of charm to their shopping experience.
Career Highlights
- MVP of Mascot League, 2022
- Winner of the "Best Dressed Mascot" award at the National Mascot Conference, 2023
- Featured on the cover of "Farm and Fashion" magazine
Step into Cheese & Pasture and get swept up in the adventures of Cheddar and Dave. It’s more than just shopping — it's an engaging experience where every visit tells a part of Cheddar’s ongoing escapades around the store. So, keep your eyes peeled; you never know where Cheddar might be hiding next!
Dave the Cheese Grater
Team: Quality Control
Title: The Cheese Grader
Height: 5 ft 10 in
Weight: 180 lbs
Hometown: Dairyville, Wisconsin
Biography
Welcome Dave, affectionately known as "The Cheese Grater" at Cheese & Pasture. With precision and expertise, Dave ensures that every batch of cheese—and related merchandise—adheres to the highest standards of quality. His role is vital to the reputation of Cheese & Pasture for delivering products that are not just good but the best on the market.
In the world of Cheese & Pasture, Dave plays a fun-loving yet critical game of cat and mouse with Cheddar, the company's playful cow mascot. Why the game? In our whimsical shop narrative, Cheddar is always on the move to avoid being "grated" by Dave. This is because, in their imaginative story, if Dave ever 'caught' Cheddar with his grater, he might accidentally shred him along with the cheese! It's all in good fun, adding a layer of excitement and humor to every visit.
Born in the renowned cheese town of Dairyville, Dave grew up surrounded by the art of cheese making. His lifelong passion for quality and his keen eye for detail make him an indispensable part of the Cheese & Pasture family.
Career Highlights
- Innovator of Cheese & Pasture’s proprietary grading scale
- Recognized as "Master Grader" at the Global Cheese Awards 2021
- Regular contributor to "The Curd Connoisseur" magazine, sharing insights on cheese quality and grading techniques
Dive into the playful world of Cheese & Pasture where every shopping trip is an adventure. Keep an eye out—will today be the day Dave finally catches up to Cheddar, or will our clever cow find yet another perfect hiding spot? Join us to find out and explore our top-quality selections, curated and graded by none other than Dave, The Cheese Grader.